Thursday, December 9, 2010

"Ayari Makeup Tour Launch Party" -> The Recap




 Video Song: "Glamorous" Fergie ft. Ludacris
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Hey Guys!

So I was officially in HEAVEN on Thursday, DECEMBER 2, 2010 lol – Jess and I attended the Ayari Makeup Tour Launch party at Pearl Lounge!  You know, the one that we’ve been amped and bragging about all this time lol…Well, The time finally came and I was ecstatic! This exclusive FABULOUS evening was sponsored by Nuvo Sparkling Liqueur and Loca Entertainment.

Here’s the RECAP:

For months, Jessica 'Ayari' and her team planned this glamorous make up tour educating women on the importance of looking and feeling exquisite! This party was the kick off to the beginning of Ayari’s Journey! It wasn’t just another launch party, it was more like a revelation in beauty care. The attendees were greeted by Nuvo drinks and approached by the Ayari team where they would be guided to different beauty stations to get some well deserved pampering.

We had Mini-makeovers by the Ayari’s Makeover Team using the organic cosmetic, Artistry. Then we released some stress and tension by receiving a marvelous Massage! 


The VIPs were treated to some lavishing lashes provided by JJ Eyelashes and Brow Shaping by  Quick Brow zone =)They even had a Manicure section provided by Blush Nail Lounge (we couldn’t get our nails done because of time - so I was a little bummed about that:/).



Oh & There were sweets galore -- definitely fit the motif! The Cake was my favorite along with the homemade Fortune Cookies that her Sorority sisters made! I loved how the fortune cookies had cute fashion tips/facts when you opened it! Definitely unique/creative!  

 
How cool is this cake!?


Jessica "Ayari" Toro --  She’s done promo events for Cover Girl, Maybelline and L'Oreal PRO. She also worked with Ludacris, Trina, Mya, Hurricane Chris, Latoya Luckette, BET, MY9, LOreal, Maybelline, Stewart Weitzman, Maggie Norris, Keith Lissner of Project Runway, Sandhurst Miggins of Bravos Make Me a Supermodel, Claire Unabia of Americas Next Top Model, and much more! Now she is bringing her talent to YOU! 

SO KEEP ON A LOOK OUT LADIES ;)

Check out our Q&A with AYARI!

Us with Jessica 'Ayari' Toro
What were some of your inspirations in creating Ayari makeup tour? Ever go out and see a girl who thinks she looks good but she really looks like a drag queen?  Or maybe you have so much makeup or skin creams at home that you just don’t know what to do with it all and how to use them?  That’s where my tour comes in.  We can help with these types of issues.

I began receiving many individual requests for one-on-one makeup lessons last year.  And so I decided to perform mini-makeup workshop lessons in NYC and on college campuses.  They were pretty successful, and it made me think about conducting them on a larger scale.  Rather than targeting college students, for the tour, I want to reach out to real professional women.  The tour this time around will comprise of both a makeup lesson and a skin care education session as well.

So, in the end, I want to help that woman who thinks she looks oh-so-good at the club but slapped on way too much makeup that was just not complimenting to her skin and face.  My workshops will be her savior.  Our tour is like a rescue mission!

Can you elaborate on what to expect on your tour? I want women to be more educated on how to care for their skin.  As a makeup artist, I can tell you that caring for your skin is extremely important before applying all those makeup chemicals and particles to your face.  And skin care regimens are a huge trend right now.  I thought it would be helpful to lend my at-home tips and tricks without having to spend a fortune at spas or treatment centers.  I actually inserted them into the fortune cookies at my launch party.  And with skin cancer on the rise, our skin care lesson can teach women how to take better care of their face from all the harmful components we are all exposed to.

The makeup portion will discuss the different types of makeup looks for a specific event (work/day or party/evening) and the different techniques for all different eye shapes.  We will also go into the 4 looks I like to call “Clean Seventeen,” “The J Lo Glow,” “Red Carpet Glam,” and “The Smokey Chick.”

I will also show some yucky – and hopefully – inspiring photos on why you should NEVER go to bed without washing your face!

Where are you guys visiting and how long will this tour last? The tour will last a full year with our first stop in NYC on Saturday, February 26, 2011.  We are currently focusing on cities within NY and NJ for now.  We will then move into Long Island, Westchester, and Jersey City.  Outside of these areas depends on how many requests we get from other states.  We have already received inquiries from DC and North Carolina, so that may be two possible stops.

How many Ayari Team members are there and what does it take to be part of this unique team? The Ayari’s Makeovers, Inc. team is definitely composed of unique individuals who I have known for some time now.  I have Josie Brito, our events Specialist who helps with the planning of the tour stops and executing the promotional parties, like my previous Launch Party.  Then there’s Tatiana Fernandez and Lisa Perez who are the Account Managers in charge of booking tour stops.  Tati is in charge of NJ cities and Lisa focuses on NY.  Should someone outside of the cities I mentioned earlier want our tour to come to her city, she would contact the respective Account Manager and they take it from there.  We have Daphne Knott who has helped us tremendously with PR for our Launch Party and we are looking for a PR Specialist to help us overall with our tour.

Then we have my makeup team, Kristin Sepulveda, Adhari Fullman, and Kerryann Pozzi who are all makeup artists (they conducted the mini makeovers at my Launch Party) and will be at the tour stops helping me with the makeup education portion of the workshops.  They are also part of my bridal team, www.AyariBrides.com, a division of Ayari’s Makeovers, Inc., which is a full service bridal hair and makeup team.

What was your personal opinion of the launch party? I am very happy to say that my Launch Party was definitely a hit with the ladies…and men!  Who wouldn’t want to be pampered with manicures, makeovers, massages, drinks and more for just $30!  We all know outside of the party, we would be spending a fortune for all of the services rendered.  The party was an effort to promote my tour and expose professional women to my brand and my tour idea.  Hopefully that message got across.  I have received a number of emails asking about the next event.  But you will all have to stay tuned.  We have some great ideas up our sleeves for 2011.  I am also very grateful to have had all my vendors and media sponsors on board.

I know your makeup team was using Artistry, and there were tons of cool L'Oreal products in our giftbags as well... what brand do you recommend the most and why? I’m sure people expect me to say MAC – which I love (especially their gel liner, Fluidline in Blacktrack).  But I don’t really stick to just one brand.  My makeup kit is full of all makeup that I have personally tried on myself and I was pleased with its results.  I am a huge fan of L’Oreal’s H.I.P. eye shadows and Voluminous Mascara in Blackest Black by L’Oreal Paris.  My favorite brand currently is Makeup Forever.  They have the best contouring palette I love to use on my photo shoots and brides.  And OCC lip tars are incredible!  I always use the Mary Kay’s Signature Eye Primer before applying eye shadow, to prevent it from creasing and ensuring the shadow will last longer. 

So there’s really not one brand I would just recommend.  I would say go to the counters, play with the makeup, and see what you like.  Throughout my years as a makeup artist, I have found my favorite brands in respect to certain products that are best for specific purposes.  I have found what was best for me and my clients.  I also have a great hydrator by Mary Kay and a mist spray I use by Evian.  I don’t think I have ever found a better moisturizer than Embryolisse.

Whats a good beauty advice that you can give our readers for this winter? SPF!  I know, you’re thinking, “But summer’s over.”  That’s true.  But the winter – especially snow – can be just as harmful as the sun.  Actually, it’s 2.5 times more harmful than the beach!  When snow is on the ground, the UV rays from the sun bounce off the snow and are attracted to your face.  Pretty much the same concept when you are near a beach or pool.  Your eyes are also subject to more harm from the UV rays in the snow so wearing shades during the day or goggles when skiing would be smart.  My tour will ensure that all of my attendees are sensitized to these skin care harms.

 

xo, Samantha

"Pretty girl rock"-  Keri Hilson!  Thats how I felt after leaving the event.. doing the pretty girl rock..lol I love this song ;)




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What's up

Jessica "Ayari"
We've been mentioning this event for weeks and the day finally came -- Ayari's Makeup Tour Launch Party! We're so happy to have been part of this event as media sponsors and contributors to the gift bags. 

The event took place this past Thursday (12/2) at Pearl Lounge in NYC.  The event was by far the girliest event I have ever been to, but I enjoyed myself.  It was great to get pampered for a few hours, especially after a long day at work!

Samantha and I started the night off with, of course, the signature pink cocktails during the open bar provided by Nuvo Sparkling Liqueur.  My favorite cocktail was the Nuvo Mimosa, which is just Nuvo served over ice with a splash of pineapple.  After getting our drink on, we headed to the makeup station.  Kristin Sepulveda was the makeup artist that gave me my mini makeover and she was absolutely awesome.  As she applied the makeup and gave me a brief description of each of the Artistry products she used and tips on how to use them in the future. 

Pink Chocolate Fondue & other sweets!
As we waited for our turn at the massage station, we picked up some delicious hors d'ourves provided by La Cocina Taina.  The massage was amazing!  Licensed massage therapist (and certified pilates instructor), Sarah Jayne Fried really made me feel so relaxed. From there we walked around checking out the different stations, lash extensions (provided by JJ Eyelashes) and eyebrow threading/waxing (provided by Brows Zone), while picking up yummy desserts  and quenching our thirst with some pink colored Vitaman Water.  

We stopped at the henna station (provided also by the Brows Zone) and got some tattoos.  We didn't get a chance to get any manicures (provided by Blush Nail Lounge), but they looked like they were doing a lovely job.  

After leaving the launch party, we received gift bags full of goodies, great cosmetics from L'Oreal, a t-shirt from Wildboy Clothing (my favorite thing in the bag!), some samples from Artistry Skin Care and makeup line, 2 bottles of RelaxZen, a nail kit from Nail Fraud and copies of Vibe and Urban Latino Magazines.
After my mini makeover

Samantha and I, overall, had a wonderful time. Thank you,  Jessica "Ayari" Toro for the invite and congratulations on the launch of the Ayari Makeup Tour! We can't wait to find out your tour stops, we'll definitely be there to support!

Song of the Week: "Supermodel" - Jill Sobule (lmao, I had to! I'm sorry I normally don't listen to music like this, but it goes so well with the theme of this week's blog)

xo, Jessica



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